Whopper melts packaging

Designed to catch Gen Z eyes and melt hearts, this packaging reimagines Burger King's retro roots through a fresh, nostalgic lens. I created a bold checkered pattern that nods to classic diner aesthetics while cleverly doubling as a visual metaphor for melty cheese slices. The design fits seamlessly into the BK brand world — playful, craveable, and unmistakably flame-grilled.