Working within an established set of DreamWorks brand assets, I was tasked with adapting the How to Train Your Dragon world for Burger King’s packaging system. The goal was to create a cohesive, on-brand design that felt true to the film while aligning with Burger King’s bold, playful aesthetic. I reworked existing character art, backgrounds, and iconography to fit a wide range of formats — from Chicken Fry boxes to Whopper wrappers — ensuring every touchpoint felt immersive, collectible, and fun for kids and families.